Apple iPhone lost in 18 out of 20 countries, including the largest markets such as UK (-10%), Germany (-6%), and USA (-4%).
The new Q2 2016 report and statistics on smartphone wasn’t great for Apple iPhone in terms of web traffic share, according to the newly released Mobile Web Intelligence Report, published by device intelligence provider DeviceAtlas.
Main focus of the Q2 2016 report is on comparing the largest phone makers and analysing how their share changed between Q2 2015 and Q2 2016. We learned that either Apple iPhone or Samsung are the most used phone makers in all 20 countries analysed.
However, Apple lost a lot of web traffic in all countries except for Saudi Arabia. The largest losses happened in Poland, Mexico and Canada.
Interestingly, the last 12 months for Samsung were much better given that the company gained in all countries except for Saudi Arabia and Egypt where Samsung had a very large share anyway (40-50%).
The biggest gains of around 12% were in France, South Africa, and Canada. This period was similarly successful for Huawei in terms of web traffic share